Breezy Blooms is an online florist business which targets young professionals and anyone who loves flowers. This fictional brand specializes in crafting stunning, fresh flower arrangements for various occasions, with a focus on elegance, simplicity, and affordability /passion project created for my YouTube channel./
The brand needed a logo that communicated both elegance and simplicity, with flowers as a core element. The challenge was to create a visual identity that reflected the natural beauty and cheerful energy of the brand while staying true to its minimalist values.
The design process involved carefully incorporating floral motifs into a clean and simple structure. The color palette, focused on bright and cheerful tones, was chosen to evoke the uplifting essence of flowers without overwhelming the overall design.
The finished logo achieved a harmonious blend of elegance and liveliness, with vibrant colors highlighting the floral theme. This design provided the brand with a fresh, graceful identity that evokes the cheerful, natural feel intended.
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